Last updated May 5, 2026 by RSS Ingestion
The very concept of AI and its impact on select industries is enough to cause dramatic swings in stock market sectors and wild future-of-work predictions. But when the world’s largest ad agency talks about changing its revenue model – and trots out a real-world client example to back it up – people pay attention. In […] The post A “Pay-For-Performance” Ad Industry? Brands And Agencies Will Need A Referee appeared first on AdExchanger.