67% of U.S. consumers think creators are more authentic than TV, so Tubi is teaming up with TikTok

Streaming service Tubi and its parent company Fox are all about creators these days, and a partnership with TikTok will double down on that commitment. The two platforms are uniting to launch a Creatorverse Incubator that will help creators transition into the realm of long-form programming. The partners Tubi chooses for its inaugural incubator cohort will develop original series that will premiere exclusively on the free-to-watch content hub. Both scripted and unscripted formats will be considered, and Tubi plans to launch shows across a variety of genres. The first Creatorverse participants will be revealed in the summer. Visit Tubefilter for more great stories.