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3 Ways Starbucks Is Reclaiming Its Brand Magic

3 Ways Starbucks Is Reclaiming Its Brand Magic

Articleadweek.com

The cafe chain's brand chief Tressie Lieberman on rebuilding Starbucks through fandom, consistency, and participation.

Source: AdweekPublished: Sep 18, 2026

Last updated Sep 18, 2026 by ATDb automated enrichment

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