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Oct 20 — Oct 21, 2026
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Category Spotlight

Retailers (Gap, Lululemon, Signet Jewelers, Bed Bath & Beyond) are ramping performance-marketing efforts as nearly 30% of Q4 budgets deploy early, with TikTok capitalizing on Black Friday/Cyber Monday momentum.

Mentioned:Gap Inc.LululemonSignet JewelersBed Bath & BeyondTikTok
This spotlight is part of the Holiday Budgets Accelerate; Netflix & Video Formats Dominate weekly report.