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Interluxe Group acquires Another A Story

Acquisition

Interluxe Group, a leading integrated luxury marketing agency, acquired Another A Story, a luxury-focused experiential agency, to create a global luxury marketing powerhouse.

Announced: Nov 11, 2026

Last updated Nov 14, 2026 by ATDb automated enrichment

Overview

Interluxe Group, described as the leading integrated luxury marketing agency, acquired Another A Story, a luxury-focused experiential agency, as announced on November 10, 2026. Another A Story was founded in 2016 by Aline Vandecasteele and works with luxury brands including Chanel, Puig, Estée Lauder, L'Oréal, LVMH, and Amazon across beauty, fashion, and lifestyle sectors.

Impact analysis

The acquisition unites two experiential agencies and expands Interluxe Group's integrated offering across new sectors and geographies. The combined company has more than 275 team members with offices in New York, Los Angeles, Miami, London, Paris, and Dubai. Interluxe Group states the deal solidifies its position as the premier independent luxury marketing agency, adding in-person experiences and activations to its existing strategy, creative, communications, media, and performance marketing capabilities.

Deal details

Market Segment
luxury experiential marketing / integrated luxury marketing agency

Related companies

Mountaingate Capital

Source

https://www.prnewswire.com/news-releases/interluxe-group-acquires-another-a-story-to-create-a-global-luxury-focused-marketing-powerhouse-302934395.html