Tapcart

Tapcart is a mobile commerce platform that enables e-commerce brands, particularly those on Shopify and other platforms, to create native mobile shopping apps without requiring coding expertise. Founded in 2017, the company positions itself at the intersection of mobile commerce and customer engagement, helping brands deliver app-based shopping experiences that drive higher conversion rates and customer lifetime value. While not a traditional AdTech company, Tapcart operates in the broader digital commerce ecosystem with strong connections to mobile marketing, push notifications, and customer engagement technologies. The platform serves primarily direct-to-consumer (DTC) brands and e-commerce merchants looking to extend their digital presence beyond mobile web browsers. Tapcart has gained significant traction in the Shopify ecosystem and has worked with notable brands across fashion, beauty, and consumer goods. The company raised substantial venture funding and has positioned itself as a leader in the mobile app builder space for e-commerce, competing against both custom app development and other no-code/low-code mobile commerce solutions.