Qumu enables advertising technology through video analytics platforms
Qumu positions itself as an enterprise-focused video platform provider serving large organizations with complex video communication needs. The company competes in the enterprise video content management and webcasting market, differentiating through advanced analytics, security features, and enterprise integration capabilities.
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Qumu is an enterprise video technology company that provides comprehensive video content creation, management, distribution, and analytics solutions for large organizations. The platform enables enterprises to leverage video as a strategic communication tool across internal and external audiences, supporting use cases including corporate communications, training and development, webcasting, and knowledge management. With a focus on security, scalability, and integration capabilities, Qumu serves organizations that require enterprise-grade video infrastructure to support global workforces and complex organizational structures. The company's platform combines video content management, live streaming, on-demand video delivery, and advanced analytics to help organizations maximize the impact of their video investments. Qumu's solutions are designed to integrate seamlessly with existing enterprise systems including learning management platforms, content management systems, and collaboration tools. The platform emphasizes secure video delivery with granular access controls, detailed viewer analytics, and compliance features that meet the stringent requirements of regulated industries and large multinational corporations.
Last updated: 10/20/2025