Propeller Ads enables advertising technology through publisher monetization
PropellerAds is positioned as a mid-to-large tier advertising network specializing in performance-based advertising with strong presence in alternative ad formats beyond traditional display. The company competes in the global programmatic advertising market with particular strength in push notification advertising, pop traffic, and publisher monetization for tier-2 and tier-3 geographic markets.
B2B marketplace/platform (two-sided marketplace connecting advertisers and publishers) View similar →
PropellerAds is a global digital advertising technology company that operates as a comprehensive ad network and self-serve advertising platform, connecting advertisers with premium publisher inventory across multiple verticals and geographic regions. Founded as a performance-based advertising solution provider, the company specializes in multi-format ad serving and monetization solutions, offering innovative ad formats including push notifications, interstitials, pop-unders, and native ads designed to maximize engagement and revenue generation. The platform serves a diverse client base spanning performance marketers, affiliate networks, e-commerce brands, and digital publishers seeking to monetize their web and mobile traffic. PropellerAds differentiates itself through proprietary optimization algorithms, advanced anti-fraud technology, and real-time bidding (RTB) capabilities that ensure efficient ad delivery and campaign performance. Processing billions of ad impressions monthly, the platform provides advertisers with access to quality traffic sources while offering publishers reliable monetization tools with competitive revenue shares and flexible payment options. The company's technology infrastructure supports global reach with localized targeting capabilities, enabling advertisers to execute campaigns across multiple countries and languages while maintaining performance transparency and detailed analytics. The platform's self-serve interface empowers both advertisers and publishers with granular control over campaigns and inventory management, supported by dedicated account management for enterprise clients. PropellerAds has established itself as a significant player in the performance marketing ecosystem, particularly strong in verticals such as e-commerce, gaming, utilities, and mobile applications, serving clients ranging from individual affiliate marketers to large-scale advertising agencies and media buying teams.
Basic information available
Market Position
Classified as B in space. This indicates emerging player status.
Last updated: 11/15/2025