PDI
Provides comprehensive enterprise software solutions that enable convenience retailers and petroleum wholesalers to optimize operations, improve customer engagement, and drive profitability through integrated technology platforms.
Last updated Feb 12, 2026 by AI Enrichment
- Industry
- Retail Technology / Vertical SaaS
- Business Model
- SaaS
- Target Market
- Enterprise
- Employee Count
- 1001-5000
- Revenue Range
- $500M-$1B
- API Available
- Yes
Market Position
Market leader in convenience retail and petroleum wholesale software solutions
Overview
PDI (Professional Datasolutions, Inc.) is not primarily an AdTech company, but rather a leading enterprise software provider focused on the convenience retail and petroleum wholesale industries. The company provides integrated software solutions, payment processing, and business intelligence tools for convenience stores, fuel retailers, and wholesale petroleum distributors. While PDI does offer some marketing and loyalty solutions as part of its broader retail technology platform, it is not positioned as a core advertising technology provider in the traditional AdTech ecosystem. PDI's platform includes point-of-sale systems, back-office management, fuel pricing optimization, logistics management, and customer engagement tools. The company serves over 200,000 locations globally and has established itself as a dominant player in the convenience retail technology space. In 2021, PDI merged with Conexxus to further strengthen its position in retail standards and technology integration.
Products & Features
PDI Enterprise
Integrated ERP solution for petroleum wholesale and logistics management
PDI Retail
Point-of-sale and back-office management system for convenience stores
PDI Loyalty
Customer loyalty and marketing platform for retail engagement
PDI CStore Essentials
Cloud-based retail management solution for small to mid-sized convenience stores
Key Features
Point-of-sale systemsFuel pricing optimizationInventory managementPayment processingBusiness intelligence and analyticsCustomer loyalty programs
Use Cases
Convenience store operations managementFuel pricing and supply chain optimizationCustomer loyalty program managementMulti-site retail management
Customer Segments
Convenience storesFuel retailersPetroleum wholesalersTravel centersQuick-service restaurants