Partnership for Responsible Addressable Media

Defunct

New York, New York, United States · Founded 2020

1-10 employees

Sourced & current · updated Jul 6, 2026

PRAM was an industry coalition working to develop privacy-safe, interoperable standards for addressable digital advertising in a post-cookie world.

Where they sit

Cross-industry coalition focused on privacy-safe addressability standards for the open web advertising ecosystem