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On

Zurich, Switzerland · Founded 2010

1001-5000 employees · ONON

Sourced & current · updated Oct 23, 2026

On is a Swiss performance sportswear brand known for its CloudTec running shoes and apparel, blending Swiss engineering with a rapidly growing global retail and direct-to-consumer presence.

Where they sit

E-commerce MarketingPerformance Marketing

Fast-growing premium performance sportswear challenger brand competing with Nike, Adidas, and New Balance in the global athletic footwear and apparel market

Key people

Pre-call brief from ATDb — sourced from the live database, current as of Oct 23, 2026. Not a static screenshot.