Gut
GUT delivers fearless, culturally resonant creative work that breaks through the noise, combining the talent of a global network with the agility and boldness of an independent agency.
Last updated Jun 26, 2026 by ATDb automated enrichment
At a glance
- Employees
- 201-500
About
One of the fastest-growing and most-awarded independent creative agencies globally, competing directly with holding company networks
GUT is an independent creative advertising agency founded in 2018 by Anselmo Ramos and Gaston Bigio, both former top executives at David agency. Headquartered in Miami with offices in São Paulo, Buenos Aires, Toronto, and beyond, GUT has rapidly established itself as one of the most awarded independent agencies in the world, earning recognition at Cannes Lions, The One Show, and other major industry festivals within just a few years of its founding. The agency operates on a philosophy of 'guts over fear,' encouraging bold creative risks and culturally provocative work. GUT serves a range of global and regional brands across categories including food and beverage, consumer goods, technology, and entertainment. Its client roster has included notable brands such as Burger King (in select markets), Mercado Libre, Activision, and others seeking breakthrough creative work that drives both cultural conversation and business results. In the AdTech and advertising ecosystem, GUT occupies a distinctive position as a pure-play creative agency rather than a technology platform or media buyer. Its competitive advantage lies in its creative talent, independent ownership structure, and ability to move quickly without the bureaucracy of holding company agencies. The agency has grown significantly since founding, expanding its global footprint and winning major pitches against much larger network agencies.
Business model
Agency
Target market
Enterprise
What they offer
Brand Advertising
Full-service brand campaign development including TV, digital, OOH, and social
Creative Strategy
Strategic brand positioning and creative platform development
Content Production
End-to-end content creation and production for multi-channel campaigns
Social & Digital Creative
Platform-native creative work for social media and digital channels
Experiential & Activation
Brand experiences, stunts, and cultural activations designed for earned media
Key features
Use cases
Customer segments
Tech & specs
API
No
- 2018 · Founded