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Brief
FuboTV

FuboTV

Connected TV (CTV)Publisherfubo.tv

FuboTV delivers live sports, news, and entertainment via a flexible streaming subscription while offering advertisers premium, data-driven access to highly engaged live sports audiences on connected TV.

Last updated Jun 22, 2026 by the ATDb Editorial Team

Founded
2015
HQ
New York, New York, United States
Connections
12

At a glance

Employees
501-1000
Funding
~$600M+
Revenue
$1B–$1.5B (annual, estimated based on public filings)
Stock
FUBO
6integrations4competitors2corporate family

About

Leading sports-first vMVPD and CTV advertising platform, positioned as the premium destination for live sports streaming outside traditional pay-TV

FuboTV is a sports-centric over-the-top (OTT) live television streaming service that launched in 2015 originally as a soccer-focused platform before expanding into a full-scale virtual MVPD (multichannel video programming distributor). The platform now offers 100+ live channels including major sports networks such as ESPN, Fox Sports, NBC Sports, and FS1, alongside regional sports networks, news, and entertainment programming. FuboTV differentiates itself with features like 4K streaming for select live sports events, cloud DVR storage, multi-screen viewing, and a robust sports-first user experience. In the AdTech ecosystem, FuboTV operates a growing advertising business leveraging its first-party subscriber data and live sports viewership to offer targeted connected TV (CTV) advertising. The company has invested in interactive and addressable advertising capabilities, allowing brands to reach highly engaged sports audiences with precision targeting. FuboTV's ad platform benefits from the premium nature of live sports inventory, which commands higher CPMs and strong viewer attention. FuboTV went public on the NYSE in 2020 and has pursued strategic growth through acquisitions, including the purchase of Molotov, a French streaming service, and a short-lived merger attempt with Disney's Hulu + Live TV. The company competes directly with YouTube TV, Hulu + Live TV, DirecTV Stream, and Sling TV in the vMVPD space, while also competing with traditional pay-TV providers. FuboTV has reported revenues in the hundreds of millions annually, driven by subscription fees and an expanding advertising revenue stream.

Business model

Subscription + Advertising (DTC Streaming / vMVPD)

Target market

B2C (Sports fans, cord-cutters); B2B (Advertisers targeting live sports audiences)

What they offer

  • FuboTV Live Streaming

    100+ live TV channels including sports, news, and entertainment delivered via OTT on multiple devices

  • Cloud DVR

    Cloud-based DVR storage allowing subscribers to record and replay live content, with plans offering up to 1000 hours

  • 4K Sports Streaming

    Select live sports events streamed in 4K Ultra HD resolution for enhanced viewing experience

  • FuboTV Advertising Platform

    CTV advertising solution leveraging first-party subscriber data for targeted, addressable ad delivery against live sports inventory

  • Multi-Screen Viewing

    Simultaneous streaming on multiple screens depending on subscription tier

  • FuboTV Sports Betting Integration

    Previously integrated sports wagering features (Fubo Sportsbook), though this segment was wound down in 2023

  • Fubo Extra / Add-On Packages

    Optional channel bundles including international sports, entertainment, and premium networks

  • Molotov (France)

    French live TV streaming service acquired by FuboTV to expand European market presence

Key features

Sports-first channel lineup with major sports networks and RSNs4K live sports streamingCloud DVR with large storage capacityAddressable and interactive CTV advertisingFirst-party subscriber data for ad targetingMulti-device and multi-screen supportNo annual contract requiredLive sports pause and rewind functionality

Use cases

Cord-cutters seeking live sports without cableBrand advertisers targeting live sports audiences on CTVProgrammatic CTV ad buying against premium sports inventoryRegional sports network viewership outside traditional cableInternational sports streaming (soccer, international leagues)

Customer segments

Sports fans and cord-cutters (B2C subscribers)National brand advertisers seeking live sports CTV inventoryRegional and local advertisers targeting sports audiencesProgrammatic ad buyers and agenciesInternational sports viewers (France via Molotov)

Tech & specs

Technology stack

Connected TV (CTV) streaming infrastructureCloud DVR technologyAddressable advertising technologyFirst-party data management platform4K video encoding and deliveryProgrammatic ad servingAWS (cloud infrastructure, inferred)

Security & compliance

CCPAGDPR (for European operations)

Deployment

Cloud

API

Limited

Corporate history
  1. 2015 · Founded
Connection details
See alternatives to FuboTV See integrations with FuboTV (6)

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