Eyeview

Eyeview is a video advertising technology platform that specializes in personalized video ad creation and programmatic distribution for enterprise brands and advertising agencies. The company's core technology enables marketers to dynamically generate and deliver customized video content at scale by leveraging data-driven insights, audience segmentation, and creative automation. Through its platform, Eyeview addresses the dual challenges of rising video production costs and the increasing consumer demand for personalized advertising experiences across digital channels. The platform integrates advanced video personalization capabilities with programmatic advertising infrastructure, allowing brands to create thousands of video variations from a single creative template. By utilizing first-party data, behavioral signals, and contextual information, Eyeview's technology adapts video content in real-time to match viewer demographics, preferences, purchase history, and browsing behavior. This approach enables brands to maintain creative consistency while delivering highly relevant messaging across display, social media, connected TV, and other digital video channels, ultimately optimizing video advertising ROI through personalization at scale.