C
Comcast Spotlight
RebrandedPhiladelphia, Pennsylvania, United States · Founded 2000
1001-5000 employees · CMCSA
Sourced & current · updated Jun 27, 2026
Comcast's local cable advertising sales arm 2002-2018, rebranded to Effectv in 2019 along with AudienceXpress consolidation.
Where they sit
Stack tier: Ecosystem Services (A)
Digital Out-of-HomeLocal Advertising
Was one of the largest local cable advertising sales organizations in the United States before rebranding as Effectv in 2019
Ownership
Parent: Comcast Cable Communications