C
Colossus SSP
Houston, Texas, United States · Founded 2020
51-200 employees
Colossus SSP is a supply-side platform focused on connecting diverse-owned media companies with premium programmatic demand. The platform specializes in providing monetization solutions for multicultural and minority-owned publishers, offering unique audience segments that are underrepresented in traditional programmatic ecosystems. It enables advertisers to reach diverse audiences at scale through a curated marketplace.
Where they sit
Stack tier: Marketing Technology (C)
Supply Side Platform (SSP)
Leading SSP focused exclusively on diverse-owned and multicultural media, operating as a subsidiary of publicly traded Direct Digital Holdings
Ownership
Parent: Direct Digital Holdings