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Brief
Bliink

Bliink

Publisher Monetization & Attention Metricsbliink.io

Bliink enables publishers to monetize their inventory through attention-optimized ad formats that balance revenue generation with user experience, providing measurable attention metrics that go beyond traditional viewability standards.

Founded: 2020HQ: Paris, Île-de-France, France

Last updated Jul 21, 2026 by the ATDb Editorial Team

At a glance

Employees
11-50

About

Emerging player in attention-based advertising with focus on European premium publishers

Bliink is a French AdTech company founded in 2020 that specializes in attention-based advertising solutions for digital publishers. The company has developed a platform that focuses on creating high-impact, engaging ad formats while maintaining a non-intrusive user experience. Bliink's technology emphasizes attention metrics as a key performance indicator, moving beyond traditional viewability metrics to measure genuine user engagement with advertising content. The company positions itself as a solution for publishers seeking to maximize advertising revenue while preserving user experience and brand safety. Bliink's platform includes proprietary attention measurement technology and offers various innovative ad formats designed to capture and maintain user attention. The company operates primarily in the European market, with a strong presence in France, and serves premium publishers looking to differentiate their advertising inventory through quality and engagement metrics rather than volume alone.

Business model

SaaS

Target market

Mid-Market to Enterprise

What they offer

  • Attention Metrics Platform

    Proprietary technology for measuring and reporting genuine user attention to advertising content

  • High-Impact Ad Formats

    Suite of engaging, non-intrusive ad formats designed to maximize attention and user engagement

  • Brand Safety Controls

    Tools and features ensuring brand-safe advertising environments for advertisers

Key features

Attention-based measurement and optimizationNon-intrusive ad formatsBrand safety controlsPublisher-focused monetization toolsReal-time attention analyticsGDPR-compliant solutions

Use cases

Premium publisher monetizationAttention-based campaign optimizationBrand awareness campaigns requiring engagement metricsUser experience-conscious advertising implementations

Customer segments

Digital publishersPremium content sitesMedia companiesNews organizations

Tech & specs

Security & compliance

GDPRTCF 2.0

Deployment

Cloud

API

Limited

Corporate history
  1. 2020 · Founded

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