AdProfy

AdProfy is a digital advertising technology platform that operates at the intersection of publisher monetization and performance marketing. The company specializes in push notification and in-page push advertising solutions, providing a dual-sided marketplace that connects publishers seeking alternative revenue streams with advertisers looking for high-engagement, non-intrusive ad formats. As traditional display advertising faces mounting challenges from ad blockers and declining user attention, AdProfy has positioned itself as a modern alternative that leverages permission-based notification channels to deliver advertiser messages directly to engaged audiences. The platform's self-serve infrastructure enables both publishers and advertisers to operate independently, reducing friction and operational overhead while maintaining campaign control. AdProfy's technology stack includes comprehensive real-time analytics dashboards, anti-fraud protection systems, and multi-format support spanning traditional push notifications and browser-agnostic in-page push formats. This versatility allows the platform to serve diverse use cases across desktop and mobile environments, addressing the fragmented nature of modern digital advertising. The company's focus on traffic quality and transparent performance metrics positions it as a trusted intermediary in an ecosystem often plagued by fraud and opacity.