Adobe Firefly
San Jose, California, United States · Founded 2023
10000+ employees · ADBE
Sourced & current · updated Jul 27, 2026Website
Adobe's foundational generative-AI brand (text-to-image, text-to-video, content generation). Standalone web app + Firefly Services for enterprise APIs + Firefly Foundry custom-model offering (Oct 2025) + Firefly AI Assistant (April 2026). Powers GenStudio and Creative Cloud generative features.
Where they sit
Stack tier: Ecosystem Services (A)
Creative PlatformAI-Powered Platform
Leading commercially-safe generative AI platform deeply integrated with Adobe Creative Cloud and enterprise marketing workflows
Ownership
Parent: Adobe