AdClear

AdClear is a German-based mobile attribution and analytics platform that has positioned itself as an independent measurement partner in the mobile marketing technology ecosystem. The company specializes in providing transparent, unbiased measurement solutions for mobile advertising campaigns, addressing the fundamental conflict of interest that arises when ad networks measure their own campaign performance. AdClear's platform delivers comprehensive attribution tracking, sophisticated fraud detection capabilities, and advanced analytics that enable advertisers to accurately measure and optimize mobile user acquisition efforts across multiple channels and touchpoints. What sets AdClear apart in the competitive mobile measurement partner (MMP) landscape is its robust offline-to-online attribution capabilities, which allow advertisers to connect digital mobile campaigns with physical store visits and offline conversions. This omnichannel measurement approach provides brands with a holistic understanding of customer journeys that span both digital and physical environments. The platform employs machine learning-powered fraud prevention technology to detect and prevent various forms of mobile ad fraud including click injection, click spamming, SDK spoofing, and install hijacking—addressing an industry challenge that costs advertisers billions annually. AdClear serves a diverse client base including performance marketers, mobile app developers, advertising agencies, and enterprise brands across verticals such as e-commerce, mobile gaming, fintech, travel, and on-demand services. The company's German headquarters and focus on data privacy compliance, particularly with GDPR regulations, positions it as an attractive solution for privacy-conscious advertisers operating in European markets and those requiring stringent data protection standards in their measurement infrastructure.