SM
Somen Mondal
Executive
Represents the cross-industry pivot category from AdTech into broader AI and data platforms, illustrating how AdTech founders are reshaping adjacent technology sectors.
Role: General Manager, Talent IntelligenceCompany: Ceridian
Last updated Sep 29, 2026 by the ATDb Editorial Team
Bio
Somen Mondal is a serial AdTech and MarTech entrepreneur who co-founded Field Trip Health and previously co-founded Ideal, an AI-powered talent screening company. Earlier in his career he was deeply embedded in the AdTech ecosystem as co-founder of Bnotions, which built data-driven advertising and mobile marketing technology. He represents the cross-industry pivot archetype from AdTech into adjacent AI and data infrastructure sectors.
Expertise & education
Expertise
AI in AdvertisingData InfrastructureAdTech Entrepreneurship