Last updated Feb 25, 2026 by jonholm
Instacart announced major expansions to its advertising platform including shoppable video ads within the app and connected TV advertising capabilities that link TV ads to in-app purchases. The retail media network is also launching new attribution tools to measure cross-channel campaign effectiveness.
Instacart announced major expansions to its advertising platform including shoppable video ads within the app and connected TV advertising capabilities that link TV ads to in-app purchases. The retail media network is also launching new attribution tools to measure cross-channel campaign effectiveness.