IAB Tech Lab Releases Unified ID 2.0 Interoperability Framework
Last updated Feb 25, 2026 by the ATDb Editorial Team · Connections updated Feb 28, 2026
Summary
IAB Tech Lab published new technical specifications for interoperability between Unified ID 2.0 and other identity solutions, enabling multiple identity frameworks to work together in ad transactions. The framework aims to reduce fragmentation in the post-cookie identity landscape.
Details
IAB Tech Lab published new technical specifications for interoperability between Unified ID 2.0 and other identity solutions, enabling multiple identity frameworks to work together in ad transactions. The framework aims to reduce fragmentation in the post-cookie identity landscape.