FTC Announces Investigation into Data Brokers Selling Location Data
Last updated Feb 26, 2026 by the ATDb Editorial Team
Summary
The Federal Trade Commission has opened investigations into multiple data brokers suspected of selling precise location data without proper consumer consent. This action could significantly impact location-based advertising and audience targeting practices.
Details
The Federal Trade Commission has opened investigations into multiple data brokers suspected of selling precise location data without proper consumer consent. This action could significantly impact location-based advertising and audience targeting practices.