Senior Reporter at Adweek
Translating complex AdTech and privacy developments — from cookie deprecation to platform policy shifts — into sharp, authoritative journalism that the industry relies on to understand a rapidly changing landscape.
Last updated Feb 27, 2026 by AI Enrichment
Shoshana Wodinsky is one of the most closely followed journalists covering the intersection of advertising technology and privacy, known for breaking down how sweeping platform and regulatory changes ripple through the digital ad ecosystem. At Adweek, she has built a reputation for translating technically dense subjects — from Apple's App Tracking Transparency and Google's Privacy Sandbox to cookie deprecation and data broker regulation — into reporting that is both accessible and actionable for industry professionals. Her work serves as a critical resource for advertisers, publishers, and AdTech vendors navigating an increasingly privacy-constrained landscape. Before joining Adweek, Wodinsky honed her technology and privacy beat at Gizmodo, where she developed a sharp, skeptical voice on surveillance capitalism, data collection practices, and the business models underpinning the modern internet. She also contributed to The Verge earlier in her career. Across these outlets, she has consistently focused on holding platforms accountable and illuminating the often-opaque mechanics of digital advertising for general and specialist audiences alike. Wodinsky's influence in AdTech stems not from building products or running companies, but from shaping how the industry understands itself during a period of profound transformation. Her coverage of identity resolution alternatives, the deprecation of third-party cookies, and the downstream effects of privacy legislation has made her a go-to source for context and analysis at a time when few journalists possess the technical fluency to cover these topics with depth.
Gizmodo (2019-2022)
The Verge (2018-2019)