PlayPosit enables advertising technology through video analytics platforms
PlayPosit operates in the interactive video learning segment of the EdTech market, positioning itself as a bridge between content delivery and formative assessment. Following its acquisition by GoGuardian, the platform has strengthened its position in the K-12 market while maintaining presence in higher education and corporate training sectors. The company addresses the growing demand for engagement tools in online and blended learning environments.
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PlayPosit is an educational technology company that transforms passive video content into interactive, measurable learning experiences. The platform enables educators and corporate trainers to embed interactive elementsâincluding multiple-choice questions, free-response prompts, polls, and discussion threadsâdirectly into video content from multiple sources. This approach addresses a critical challenge in digital education: maintaining learner engagement and accurately measuring comprehension in video-based learning environments. Serving K-12 schools, higher education institutions, and corporate training departments, PlayPosit provides comprehensive analytics dashboards that deliver detailed insights into viewing patterns, interaction rates, response accuracy, and time-on-task metrics. These data-driven insights enable educators to make informed instructional decisions and assess learning outcomes effectively. The platform's seamless integration with major Learning Management Systems including Canvas, Blackboard, Moodle, and Google Classroom facilitates easy adoption within existing educational technology ecosystems, positioning PlayPosit as an essential tool for institutions seeking to enhance learning outcomes through interactive video instruction that bridges the gap between content delivery and formative assessment.
Last updated: 12/28/2025