Companies
3,599 companies in the AdTech ecosystem
Web Decisions
MergedData Marketing & Omnichannel Services
Greensboro NC omni-channel data and marketing services firm acquired by Deloitte May 2017. Folded into Deloitte Digital. Sources: PR Newswire + Crunchbase.
Webdam
AcquiredDigital Asset Management
Digital asset management (DAM) platform acquired by Bynder, providing cloud-based solutions for organizing, managing, and distributing brand assets.
WebEngage
Marketing Automation / Customer Data Platform
WebEngage is a full-stack customer data and marketing automation platform helping B2C businesses drive retention and engagement across multiple channels.
Weber Shandwick
Public Relations & Communications
Top-tier global PR network; founded 2001 from merger of Weber Group (1987) and Shandwick. Survives post-Omnicom-IPG merger with same leadership; among the largest global PR firms.
Webeyez
Webeyez is a digital experience analytics platform that helps businesses understand and optimize their customer journeys. It provides real-time insights into user behavior, identifies pain points, and offers solutions to improve conversion rates and customer satisfaction.
Webflow
MarTech/Web Development Platform
Webflow is a no-code website builder and visual development platform that enables users to design, build, and launch responsive websites without writing code.
WebFX
Digital Marketing Agency with AdTech Components
WebFX is a prominent player in the AdTech ecosystem, offering a range of digital marketing solutions and innovative advertising technology. Their flagship product, AdTechFX, provides advanced programmatic advertising capabilities that help businesses optimize their digital campaigns across multiple channels. With a focus on data-driven strategies, WebFX leverages artificial intelligence, machine learning, and human expertise to deliver superior campaign performance and measurable ROI for its ...
Webgains
Affiliate Marketing Networks
Webgains is a global affiliate marketing network connecting advertisers with publishers across multiple markets, specializing in performance-based marketing solutions.
Webiny
Webiny is an open-source serverless enterprise CMS and application development framework. It enables developers to build and deploy full-stack applications and headless CMS solutions on serverless infrastructure like AWS, offering scalability and cost-efficiency for modern web projects.
WebMD Medscape
Healthcare Vertical Advertising
Leading healthcare professional network and medical information platform offering targeted advertising and marketing solutions to pharmaceutical and healthcare companies.
Weborama
Data Management Platform and Audience Targeting
Weborama is a European marketing technology company offering data management, audience targeting, and programmatic advertising solutions. The platform provides DMP capabilities, contextual targeting, and cookieless advertising solutions with a strong presence in France and Europe.
Webprofits
Digital Marketing Consulting & Analytics Services
Webprofits is a specialized digital growth consultancy that distinguishes itself from traditional creative marketing agencies through its scientifically rigorous, data-driven approach to digital transformation and performance optimization. Rather than operating as a conventional service provider, Webprofits functions as a strategic partner that combines deep technical expertise in analytics infrastructure with evidence-based consulting methodologies. The company focuses on delivering quantifi...
WebTagManager
Marketing Technology (MarTech) - Tag Management
WebTagManager is a specialized software-as-a-service (SaaS) provider that delivers accessible tag management solutions designed specifically for small to medium-sized businesses. The platform addresses a critical gap in the digital marketing ecosystem by enabling marketing teams and web administrators to deploy, manage, and maintain website tracking tags, marketing pixels, and analytics scripts without requiring extensive technical expertise or dedicated developer resources. By democratizing ...
Webtrekk
AcquiredMarketing Analytics & Customer Data Platform
German marketing intelligence and customer data platform provider specializing in web analytics and data-driven marketing automation.
Webtrends
Digital Analytics and Personalization
Webtrends is a pioneering enterprise digital analytics and personalization platform provider that has been at the forefront of the digital intelligence space for over two decades. Founded in the mid-1990s as one of the first web analytics companies, Webtrends initially focused on log file analysis before evolving into a comprehensive digital intelligence platform. The company has strategically adapted to address contemporary challenges including first-party data strategies, privacy regulation...
Webtrends Optimize
AcquiredConversion Rate Optimization
A/B testing and website optimization platform that enabled businesses to test and personalize digital experiences through experimentation and visitor segmentation.
Social Media Advertising Platform
WeChat is a Chinese super-app offering messaging, social media, mobile payments, and advertising solutions, operated by Tencent.
Wedia
Marketing Technology (MarTech) - Digital Asset Management & Marketing Resource Management
Wedia is a French-founded enterprise software provider specializing in Digital Asset Management (DAM) and Marketing Resource Management (MRM) solutions for mid-to-large organizations managing complex, global marketing operations. The company's integrated platform enables enterprises to centralize, organize, and distribute digital content across multiple channels and geographies while maintaining brand consistency and compliance. Serving industries including retail, consumer goods, hospitality...
Weebly
AcquiredWebsite Builder / eCommerce Platform
Weebly is a user-friendly website builder and eCommerce platform, now operating as part of Square (Block, Inc.), enabling small businesses and individuals to create professional websites and online stores.
Social Media Advertising
China's leading social media platform and microblogging network, offering powerful advertising and marketing solutions to brands targeting Chinese consumers.
Weibo Ads
Social Media Advertising
Weibo Ads is the advertising platform of Weibo Corporation, China's leading social media platform, offering brands access to over 500 million monthly active users.
Whalar
Advertising Technology (AdTech) - Contextual Advertising
Whalar is an advertising technology company specializing in contextual advertising solutions designed for the privacy-first digital ecosystem. The company's platform leverages advanced artificial intelligence, machine learning, natural language processing, and computer vision technologies to analyze website content and deliver precisely targeted advertisements based on contextual relevance rather than invasive user tracking or third-party cookies. This innovative approach enables brands to co...
Whatagraph
Marketing Analytics & Reporting
Whatagraph is a comprehensive marketing analytics and reporting platform that serves as critical infrastructure within the AdTech ecosystem. The company specializes in automated report generation, data visualization, and white-label reporting solutions designed specifically for advertising and marketing professionals. By consolidating data from multiple marketing channels into a unified platform, Whatagraph enables users to create customizable, professional-grade reports and dashboards that s...
WhatRunsWhere
Competitive Intelligence and Ad Tracking
WhatRunsWhere is a competitive intelligence platform that provides ad tracking and analysis across display, native, and mobile advertising channels.